Technology is changing by the second… some of us feel that waking up on certain mornings creates the atmosphere of needing to catch up. (even the ones who shape technology for a living) The change has been rapid in this digital age with the quicker electronics get – the quicker our minds work and faster more efficient information sharing capabilities possible.
Responsive web design ensures that visitors will have an optimal experience, just as if they were browsing your website from their computer. With this being said here are 4 Reasons For Your Site To Be Mobile Friendly!
1. Make it easy for customers.
Customers want to use their thumbs and have the information right in front of their face. None of the zoom in zoom out shenanigans trying to find an answer – going on a wild goose chase. I was taught you have 3-5 seconds to make a first impression, whether in person or someone coming to your homepage. If your website is distorted, out of wack, and not easy, it would take a very motivated individual to continue on instead of closing out!
In the US, 94% of people with smartphones search for information on their phones. Of those 77% of mobile searches occur at home or work, locations where desktop computers are likely to be present.
2. Better search results from Google (Don’t get penalized)
As of Tuesday, April 21, 2015, Google has made a massive change to the way it ranks websites. How massive you may ask? Massive enough that Google will penalize your search rankings if you don’t cater to the mobile crowd. Losing you business, with the potential to drown you out your existence on the internet. There is some speculation in which mobile friendly websites have a 3-1 advantage vs non mobile friendly websites.
Start here to see if your website is mobile friendly with this handy little Google Webmasters tool.
3. Mobile browsing leads the pack
80% of internet users now own smartphones (source: GlobalWebIndex), and more than half of all consumption of digital media happens on mobile devices (source: comScore).
Google also lists your website in the search result with a “Mobile Friendly” pre-face if your website is in fact parallax designed for mobile devices.
4. Increase conversion results
Be sure to download Hubspots FREE GUIDE on creating a mobile friendly website. These guys are a great resource to use with constant new up to date information & a team which studies marketing like no other. They set the bar and we are proud to be certified in their inbound marketing program.
With a mobile friendly website, users are able to easily complete call to actions, submitting their information for whatever you may be capturing. Whether it’s a hot lead, sale, call, etc… Everything is made for their 5″ x 2 1/2″ device!
Contact us today for a FREE consultation. The possibilities are endless & we can directly fuel your success.